What is Digital Marketing | How Is Digital Marketing Useful in Your Business Digital marketing helps brands reach their target audience and promote their product or service. While that’s the goal of a traditional marketing campaign too, digital marketing allows brands to target a more specific or niche audience. Connecting with customers digitally helps build a wider audience that trusts your brand. Let’s have a look at this vlog. https://www.youtube.com/watch?v=1mMn6eEmo58